Coke Being Pushed on the Streets of Bangkok

It was about one year ago that Coca-Cola was introduced to the Thai consumer.
 
The sugar-free (chemical-replaced) beverage segment of the soft-drink industry is growing rapidly and Coca-Cola has very aggressive plans for Thailand.
 
Currently estimated at a 43 percent market share of the sugar-free carbonated beverage segment in Thailand, that works out to about 2 [...]